Privacy Policy

1. Who we are

Kelvin™ is a trading style of 2020 Creations Limited, a company registered in England & Wales (No. 12775334) with registered office at 13A High Street, Edenbridge, Kent, TN8 5AB ("we", "us", "our"). We are the data controller for personal data collected through shopkelvin.com.

Contact: hello@shopkelvin.com

2. Personal data we collect

• Identity & contact data: name, email, phone, billing and delivery address.
• Payment data: processed by our payment provider; we do not store full card details.
• Order data: items purchased, order history, returns.
• Technical & usage data: IP address, browser type, device, pages visited.
• Marketing preferences: consent and opt-in choices.
• Cookies and similar tracking technologies (see Section 7).

3. How we use your data & legal basis

• Order fulfilment — contract performance (UK GDPR Art. 6(1)(b)).
• Customer service — contract performance and legitimate interests.
• Marketing emails — consent (Art. 6(1)(a)); you can withdraw at any time.
• Analytics and site improvement — legitimate interests, with cookie consent where required.
• Legal & accounting obligations — legal obligation (Art. 6(1)(c)).
• Fraud prevention & security — legitimate interests.

4. Who we share data with

• Payment processors (e.g. Stripe, Shop Pay) to take payment securely.
• Shipping carriers and fulfilment partners to deliver your order.
• Email marketing platforms (only with your consent).
• Analytics providers and hosting/IT service providers.
• Professional advisers and regulators where required by law.

Where data is transferred outside the UK, we rely on adequacy decisions or Standard Contractual Clauses.

5. How long we keep it

We retain personal data only as long as necessary: order and accounting records for 6 years (HMRC requirements); marketing data until you withdraw consent; analytics data typically up to 26 months.

6. How we protect data

We use encryption in transit (HTTPS), access controls, and processor agreements with all third parties handling your data. No internet transmission is 100% secure, but we take appropriate technical and organisational measures.

7. Cookies

• Essential cookies — required for the site to function (cart, checkout).
• Analytics cookies — help us understand site usage (set only with consent).
• Marketing cookies — used for relevant advertising (set only with consent).

You can change your preferences at any time via the cookie banner or your browser settings.

8. Your rights under UK GDPR

• Access — request a copy of your personal data.
• Rectification — correct inaccurate data.
• Erasure — request deletion ("right to be forgotten").
• Restriction — limit how we process your data.
• Portability — receive your data in a structured, machine-readable format.
• Objection — to processing based on legitimate interests or direct marketing.
• Withdraw consent at any time, without affecting prior lawful processing.

To exercise any of these rights, email hello@shopkelvin.com.

9. Right to complain

You can lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk or by calling 0303 123 1113.

10. Changes to this policy

We may update this policy from time to time. The latest version will always be posted on this page with the revision date.